Simple Energy was featured in a recent article on Greenbang for partnering with the Tendril Connect platform to help utilities engage customers in saving energy with online games. “What we love about Simple Energy is that they’ve used our platform to create a highly compelling online game that leverages ‘gamification’ and competition along with the power of social media to get consumers to take a more active role in managing their energy use,” said Kent Dickson, CTO of Tendril.Simple Energy’s social gaming platform is designed to get people to save energy using the mobile and social web. The platform takes customers’ real-time energy data and normalizes it so they can compete fairly in improved energy savings.
Simple Energy aims to engage people where they spend their time, whether it is on Facebook, a mobile phone or email, and provides both virtual and real-world incentives for participating. Customers receive customized energy saving tips on a regular basis and can monitor progress through leader boards.
“Integrating our app with the Tendril Connect cloud platform was a no-brainer for us,” said Yoav Lurie, founder and CEO of Simple Energy. “Tendril has built a terrific platform that can give us access to major stakeholders, including utilities, consumers, meter makers and other players in the energy ecosystem … We’re leveraging Tendril’s investment in the underlying technology and integrations to change how utilities engage their consumers.”
Read more in the full article on Greenbang, entitled Simple Energy looks to social gaming to make energy efficiency fun.