Recent Poll Reveals Overwhelming Support for Renewables in Western Mountain States

On February 7th, Colorado College’s State of the Rockies Project released the results of their third annual “Conservation in the West Poll”. The poll was a bipartisan operation, pairing polling companies from both political parties to conduct a survey of 2400 westerners from six western states on their feelings towards energy and conservation policy.The overall findings suggested a disparity between public opinion and current policy decisions, which is something that campaigning politicians should pay close attention to.

Simple Energy expands to larger office space

This month, Simple Energy moved to a new office space in downtown Boulder, expanding into a larger space as the team continues to grow. With momentum building for several larger partnerships this year, the company is committed to continued support of a rapidly increasing organization, as well as providing additional space for other members of…

Simple Energy hires new COO Bud Vos, formerly of Comverge

Today in Boulder, Simple Energy announced that Bud Vos has joined the team as the company’s new chief operating officer, bringing over 15 years of experience driving rapid growth and innovative product strategy for leading smart grid companies. This strategic hire is the latest in a series of developments positioning Simple Energy to become an…

Smart grid study: reliability important to all consumers

A new consumer smart grid study sponsored by the Smart Grid Consumer Collaborative found that across all customer segments, grid reliability is extremely important, with many consumers willing to pay extra every month in exchange for increased reliability. “A smart grid that senses problems and reroutes power automatically, preventing some outages and reducing the length…

Proactively managing utility customer communications

While proactively managing communications with utility customers is especially important during a power outage, this forward-thinking approach to customer relations is something that utilities should always keep in mind. By making proactive communications a central part of the business strategy, utilities can improve their overall satisfaction rating and better manage the process when outages do…

Meet your customers where they already are, and make it fun

Last week Simple Energy attended the E Source Utility Marketing Conference, where CEO Yoav Lurie presented with Sarah Hill of SDG&E about achieving customer engagement and energy efficiency results with social game mechanics. This presentation fit into two of the main themes of the conference on utility marketing programs: meet your customers where they are already…

Closing the gap between utility and customer interests

This week at the Networked Grid Conference, smart grid industry leaders are gathered to discuss how to close the gap between utility interests in smart grid and what benefits customers expect to receive. “We’re trying to close the gap between what excites us and what excites them,” said Jim Greer, COO of Oncor, during the morning…