New Efficiency Program Drives Consumer Energy Savings and Bolsters Product Sales with Instant Utility Rebates

New York utility, Orange & Rockland’s new behavioral energy efficiency and rewards program incentivizes customers to save energy while boosting sales in the utility’s online marketplace. The synergistic combination of My ORU Advisor and My ORU Store – both powered by Boulder-based SaaS company Simple Energy – was selected to help Orange & Rockland revolutionize…